Studiodwd logostudiodwd| AI-native brand, visual & product design
Past Work

pillo Sound App (Samsung)

Samsung’s headphones needed a pre-packaged app to allow users to mix and listen to a library of sounds.

Visual Identity

pillo business card for Eric Feng, CEO, printed on textured stock with the pillo spectrum gradient and black logo Person on a laptop wearing black headphones with a Samsung logo and a full-color pillo logo on the ear cup Back of a black T-shirt printed with a pillo spectrum diamond and black pillo logo on the upper back

We designed, prototyped and developed the pillo product app to work with the headphones and allow users to mix songs, listen to playlists and partnered content with a native pre-packaged app.

White headphones in an open black case, each ear cup printed with a full-color pillo logo above a small Samsung logo

User Interface Design

pillo Sleep Mix screen on a phone between two hands holding earbuds
pillo Soundscape Track screen on a phone with earbuds pillo Sounds Mixer screen on a phone with earbuds

App screens exploration

Science · Soundscape · Soundbath · Playlist · Curate
Grid of 24 pillo app screens

I also designed the visual identity, design system and user interface for the app.

Logomark

pillo logo, full color
Primary · full spectrum
pillo logo, white
Reversed · white
pillo logo, full color on white
Primary on light · full spectrum
pillo logo, black on spectrum gradient
Black on spectrum gradient

Color

pillo spectrum · logo wave · #A72FCB → #34B5DE → #5DC72C → #EC9A45 → #FB2C1A
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Gradient
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Typography

PrimarySignature · logotype
Aa
M PLUS Rounded 1c
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 $ % · —
SIGNATURE · LOGOTYPE
pillo logo in black: rounded pillo wordmark over a sound wave
SecondaryApp · on screen
Aa
SF Pro Text
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 $ % · —
LARGE HEADLINES · 30PX · LIGHT
Sleep better tonight.
SMALL HEADLINES · 20PX · BOLD
Soundscape
TEXT HEADLINES · 16PX · BOLD
Custom Mix
BODY · 16PX · MEDIUM
Rain, ocean and white noise blended for focus.

Buttons

pillo section bars, play and pause buttons, content buttons and text links

Menus, Controls & Icons

pillo track menu, timer selector, form fields, toasts, progress bars and icon set
EarthAction Accountable Finance